Scope of Submission
We welcome submissions from a broad range of disciplines, including but not limited to:
- Customer behavior analysis using big data
- Personalization strategies in retail marketing
- Predictive analytics for sales forecasting
- Big data in supply chain management
- Omnichannel marketing strategies with data
- Data-driven pricing strategies in retail
- Customer segmentation using big data
- Social media analytics for brand engagement
- Retail inventory optimization with analytics
- Challenges in data integration for retail
- Big data ethics in marketing practices
- Impact of big data on consumer trust
- AI applications in retail analytics
- Data visualization for retail insights
- Future of retail marketing technologies
- Big data in customer loyalty programs
- Mobile analytics for retail performance
- E-commerce trends driven by big data
- Data privacy concerns in retail marketing
- Innovations in retail analytics methodologies
All papers must be original and not previously published or submitted elsewhere.
