Scope of Submission
We welcome submissions from a broad range of disciplines, including but not limited to:
- Innovative teaching methods in marketing education
- Role of technology in marketing pedagogy
- Case studies in marketing education innovation
- Experiential learning in marketing courses
- Developing critical thinking in marketing students
- Collaborative projects in marketing education
- Ethics in marketing education and practice
- Impact of digital tools on learning outcomes
- Curriculum development for modern marketing
- Assessment techniques in marketing education
- Industry partnerships in marketing programs
- Diversity and inclusion in marketing education
- Future skills for marketing professionals
- Online learning strategies for marketing courses
- Engaging students through real-world projects
- Teaching data analytics in marketing education
- Innovations in assessment for marketing students
- Building a marketing education community
- Integrating sustainability in marketing curricula
- Trends in global marketing education
All papers must be original and not previously published or submitted elsewhere.